The Single Most Important Concept for Amazon Brands and Agencies
This is a guest post by Aviral Gupta an ex-Amazon Product & Vendor Manager. Read on for his
thoughts.
Kenshoo’s Nich Weinheimer on How Brands Can Maximize Returns on Amazon Advertising
I sat down with Weinheimer, who now leads Kenshoo’s eCommerce initiatives, to get his take on
what brands should be focusing on when it comes to their Amazon channel, and what lies ahead for
the future of Amazon advertising. This Q&A has been edited and condensed for clarity.
John Ghiorso’s 12 Year Journey Building Orca Pacific into a Leading Amazon Agency
We sat down with him to talk about the early beginnings of his company, advice for consumer
brands on Amazon, and the future of the eCommerce landscape. We hope that you enjoy this
in-depth informative interview.
A Conversation with Rina Yashayeva, VP, Marketplace Strategy at Stella Rising about eCommerce Strategies for Brands
In this interview, Rina shares her perspective on Amazon strategies, the importance of
leveraging eCommerce data, and how she works with new consumer brand clients. Enjoy!
