Amazon Vendor Central Glossary

Fast Track Buy Box rate is an Amazon Vendor Central metric that measures vendor performance and product availability, taking into account the in-stock percentage, pricing, and selection of your available items, and it tracks how often those items carry a Fast Track offer.

Total cost of the units, Amazon received from you during the selected time period.

Total shipped cost of goods sold by Amazon during the selected time period. / Cost of goods sold to customers.

Total shipped cost of goods sold by Amazon during the selected time period. Cost of goods sold to customers.

A chargeback on Amazon Vendor Central is a fee Amazon deducts from your remittance when an order or shipment misses one of its compliance requirements.

Percentage of Items Confirmed as ‘Accepted’ during PO confirmation.

Percentage of Quantity Confirmed as ‘Back Ordered’ during PO confirmation.

LBB (Lost Buy Box) due to price is the Vendor Central metric for the percentage of an ASIN's page views during which Amazon had the item in replenishable state and lost the buy box to a third-party merchant due to uncompetitive price.

Monthly Estimated Net Received is a calculated value using the weekly "Net Received" value from the "InventoryHealth" report. Currently, Amazon ARA doesn't provide a Monthly Net Received so this is used as an alternative.

Total shipped cost of goods sold by Amazon during the selected time period. Cost of goods sold to customers.

Net amount received by Amazon after subtracting the amount returned to the supplier in the selected time frame.

On Hand Revenue is the estimated amount of revenue that amazon would generate if it sold off it's current inventory. On Hand Revenue is calculated by multiplying On Hand Units by Retail Price.

Listing out of stock items with a Replenishment Code of 'Planned Replenishment (PR)' or 'New Product (NP)'. All other items are not listed.

Rep OOS (Replenishable Out of Stock) is the percentage of customer glance views during which the item was Out of Stock but Replenishable, measured over the total customer glance views the item had.

Shipped Revenue is InsightLeap's estimate to what Amazon's Shipped revenue is for a given period. We calculate this value by multiplying Shipped Units by Retail Price.

Top products shipped this month (units)

Unit Cost is the price that amazon purchased the product. It is calculated by dividing Shipped COGS by Shipped Units. If Shipped COGS is not available we divide On Hand Cost by On Hand Units to determine the Unit Cost.

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A+ Content is the image-rich module content that brand owners enrolled in Amazon Brand Registry add to an ASIN's detail page through the A+ Content Manager in Vendor Central, offered as Basic A+ and an expanded Premium A+ tier.

Fast Track Buy Box rate is an Amazon Vendor Central metric that measures vendor performance and product availability, taking into account the in-stock percentage, pricing, and selection of your available items, and it tracks how often those items carry a Fast Track offer.

Total cost of the units, Amazon received from you during the selected time period.

Total shipped cost of goods sold by Amazon during the selected time period. / Cost of goods sold to customers.

Total shipped cost of goods sold by Amazon during the selected time period. Cost of goods sold to customers.

On Amazon, an Andon Cord is a hold that suspends a single ASIN from sale after customer complaints point to a physical or functional defect, or to a mismatch between the item and its product page, until the vendor responds and the complaints are resolved.

An ASN (Advance Shipment Notice) is the electronic notice a vendor sends Amazon before a shipment reaches the fulfillment center, declaring what is on the truck, in which cartons, and against which PO.

AVS (Amazon Vendor Services) is Amazon's paid, invitation-only account-management program for 1P vendors, distinct from Alexa Voice Service, the unrelated Amazon developer platform that shares the same abbreviation.

Brand Analytics is Amazon's shopper-behavior reporting for brand owners enrolled in Amazon Brand Registry (what customers searched for, what else they bought, whether they came back), available to Brand-Registered vendors inside Vendor Central as well as in Seller Central.

Carrier Central is Amazon's appointment portal at carriercentral.amazon.com, where a vendor or its carrier books, tracks, and reschedules delivery appointments for inbound freight arriving at an Amazon fulfillment center.

The Case Log is the Vendor Central tool where a vendor manages and tracks every support case they have submitted to Amazon or been copied on, with each case listed by its case ID, status, and status notes.

A chargeback on Amazon Vendor Central is a fee Amazon deducts from your remittance when an order or shipment misses one of its compliance requirements.

Contra-COGS is Amazon's accounting term for the vendor-funded allowances that get netted against Shipped COGS, lowering the cost of goods sold Amazon books on the products it buys from you.

Co-op, short for cooperative marketing agreement, is a vendor-funded share of your Amazon business that Amazon deducts from what it pays you, covering the marketing, freight, and damage terms your vendor agreement commits you to.

Direct Fulfillment is Amazon's vendor dropship program: Amazon still buys the unit from you, but you ship it straight to the customer from your own warehouse, where it stays until Amazon has a customer order for it.

FFP (Frustration-Free Packaging) is Amazon's Tier 1 packaging certification, the highest of its three tiers, confirming that a vendor's retail packaging is fully recyclable, easy to open, and free of excess protective material.

Percentage of Items Confirmed as ‘Accepted’ during PO confirmation.

Percentage of Quantity Confirmed as ‘Back Ordered’ during PO confirmation.

Fill Rate (Receive Fill Rate) is the share of the units an Amazon vendor confirmed on its purchase orders that Amazon's fulfillment centers actually received, measured at the receiving step that follows the accept and backorder answers given at PO confirmation.

LBB (Lost Buy Box) due to price is the Vendor Central metric for the percentage of an ASIN's page views during which Amazon had the item in replenishable state and lost the buy box to a third-party merchant due to uncompetitive price.

Manufacturing View and Sourcing View are the two settings of the Distributor View control in Vendor Central's Retail Analytics Sales and Inventory reports: Sourcing View counts only the ASINs Amazon bought from you under your own vendor code, and Manufacturing View counts every ASIN carrying your brand, whatever vendor code Amazon bought it through.

Monthly Estimated Net Received is a calculated value using the weekly "Net Received" value from the "InventoryHealth" report. Currently, Amazon ARA doesn't provide a Monthly Net Received so this is used as an alternative.

Total shipped cost of goods sold by Amazon during the selected time period. Cost of goods sold to customers.

Net PPM (Net Pure Product Margin) is Amazon's product-level margin metric for vendors: pure product margin after cost of goods and services are deducted, shown as a percentage against the prior period and year over year.

Net amount received by Amazon after subtracting the amount returned to the supplier in the selected time frame.

NIS (New Item Setup) is the spreadsheet template an Amazon vendor fills in and uploads through Vendor Central to add new items to Amazon's catalog or to change the details of items already in it.

On Hand Revenue is the estimated amount of revenue that amazon would generate if it sold off it's current inventory. On Hand Revenue is calculated by multiplying On Hand Units by Retail Price.

Listing out of stock items with a Replenishment Code of 'Planned Replenishment (PR)' or 'New Product (NP)'. All other items are not listed.

Rep OOS (Replenishable Out of Stock) is the percentage of customer glance views during which the item was Out of Stock but Replenishable, measured over the total customer glance views the item had.

PO (Purchase Order) On-Time Accuracy is the Amazon Vendor Central chargeback category that measures whether a vendor ships or delivers confirmed units within the ship or delivery window named on the purchase order.

Procurable Product OOS (also called Retail OOS or ROOS) is the Vendor Central metric for the share of an ASIN's glance views that arrived while the item was out of stock, measured across every ASIN Amazon can procure from the vendor.

A purchase order (PO) on Amazon Vendor Central is the order Amazon issues to a vendor against its own demand forecast, naming the items and quantities Amazon wants shipped and the window it wants them in.

Remittance advice is the statement Amazon sends a vendor showing what it paid against invoiced purchase orders, what it deducted from that payment, and why.

Retail Analytics is the reporting section of Amazon Vendor Central where a first-party vendor sees its own business with Amazon (what was ordered and shipped, what inventory exists, what it cost, what margin came out, and what the forecast says), and it was formerly branded Amazon Retail Analytics (ARA).

Shipped Revenue is InsightLeap's estimate to what Amazon's Shipped revenue is for a given period. We calculate this value by multiplying Shipped Units by Retail Price.

A shortage claim is Amazon's claim that a vendor invoiced for more units than Amazon's receiving process recorded, and the difference comes off the payment on that invoice.

SIOC (Ships in Own Container) is Amazon's Tier 2 packaging certification, confirming that a product's own packaging can travel through Amazon's fulfillment network to the customer without an overbox or any added Amazon packaging.

SIPP (Ships in Product Packaging) is Amazon's current name for the packaging certification previously called SIOC (Ships in Own Container): the same program with the same certification standards, renamed.

SoROOS (Sourceable Replenishable Out of Stock) is the Vendor Central metric for the share of an ASIN's customer glance views that landed while the item was out of stock even though Amazon's systems showed it could still be sourced and reordered from the vendor.

An SSCC (Serial Shipping Container Code) label is the GS1-128 barcode that carries the 18-digit number identifying a single carton or pallet in a vendor shipment to Amazon.

A suppressed ASIN is an Amazon product that still exists in the catalog with an active ASIN, but Amazon has removed its listing from search and browse, or pulled its offer, because of a content, compliance, or policy problem it wants fixed.

A third-party offer is an offer on an Amazon product listing from a seller other than Amazon.com, and for a 1P (first-party) vendor it means another seller competing with Amazon's own retail offer on an ASIN you supply to Amazon.

Top products shipped this month (units)

Unapplied cash (also called unapplied credit) is a payment or credit that has reached a vendor's Amazon account but has not been matched to the specific invoice or purchase order it was meant to settle.

Unit Cost is the price that amazon purchased the product. It is calculated by dividing Shipped COGS by Shipped Units. If Shipped COGS is not available we divide On Hand Cost by On Hand Units to determine the Unit Cost.

A variation error, or broken variation, is an Amazon parent-child listing whose relationship has failed, so the child ASINs that should sit under one parent ASIN are split apart, missing from the family, or grouped with the wrong products on the detail page.

The Vendor API is the vendor-scoped part of Amazon's Selling Partner API (SP-API), a free service that lets a Vendor Central account pull its retail reports and exchange purchase orders and invoices with Amazon programmatically, as an alternative to EDI.

A vendor code is the short identifier Amazon assigns inside a Vendor Central vendor group to one specific relationship, such as a product category, a brand, or a business agreement, which is why a single company's Vendor Central login can carry several of them.

Vendor Lead Time (VLT) is the number of days from when Amazon raises a purchase order (PO) to when the goods are received at an Amazon fulfillment center (FC), as Amazon measures it for Vendor Central vendors.

A Vendor Manager (VM) at Amazon is the Amazon employee who owns a 1P vendor's commercial relationship within one product category, a different role from the general corporate job title of vendor manager, which describes someone who oversees their own company's suppliers.

A vendor return, or Return to Vendor (RTV), is inventory Amazon sends back to a vendor's own warehouse on Amazon's initiative, with the cost deducted from what Amazon pays the vendor.

Weeks of Coverage