February 10, 2024 by InsightLeap
Switching an existing Amazon listing to Fulfilled by Amazon comes down to three console tasks. You enable FBA on the seller account you already have, you convert the listings you want Amazon to fulfill (Manage Inventory, then Edit, then Change to Fulfilled by Amazon), and you move your stock to a fulfillment center through the Send to Amazon workflow. The rest of this page walks through the decisions inside each of those tasks and what changes once Amazon starts fulfilling your orders.
One note on names before the steps: Amazon's own term for a listing you fulfill yourself is Fulfilled by Merchant (FBM), while many sellers say Fulfilled by Seller (FBS) for the same model, as this page's title does. The guide below sticks to Amazon's labels, because those are the words on the buttons you'll be clicking.
This guide is written for sellers with live FBM listings and stock on hand. If you're starting from nothing, our guide to building an Amazon FBA business covers that ground, and if you want the program explained before you commit to it, start with What Does Fulfilled by Amazon (FBA) Mean?
The clicks are the quick part of a fulfillment switch; the expensive mistakes happen in the decisions behind them, so work through this list before you open Manage Inventory.
Switching does not mean opening a second account. Existing FBM sellers enable FBA on their current Seller Central account, and if yours has never used FBA, the registration path is short: click the gear icon, choose Account Info, click Manage on the Seller Account Information page, then choose Register for FBA. If FBA is already enabled on your account, skip straight to the conversion.
As of August 2026, the conversion click-path runs:
Amazon revises Seller Central regularly, so if a button label has drifted from what's written here, follow the on-screen flow; the order of the steps is the stable part.
Converting a listing changes who will fulfill it, but the stock still has to reach Amazon, and Send to Amazon is the workflow that gets it there. It walks you through preparing, packing, and labeling the shipment, and asks you to settle the following:
Once the shipment is on its way, it appears in your shipping queue in Seller Central, and that queue is where you track its progress. If you're curious what happens after the truck door closes, our post on how an Amazon fulfillment center works follows the inventory through the other side.
One caution for sellers who list through a multichannel management tool: make the fulfillment change inside the tool and let it sync to Amazon. Sellbrite, for example, has sellers change the Fulfilled By setting on a listing's Offer tab, supports bulk editing and offer templates for larger catalogs, and warns in its help documentation that switching directly in Amazon can create ghost listings and inventory sync problems between the tool and the marketplace. Whatever tool sits between you and Seller Central, look up its switch procedure before touching Manage Inventory directly.
No. FBA is enabled on the Seller Central account you already sell from. If the account has never used FBA, register via the gear icon, then Account Info, then Manage, then Register for FBA.
Yes, a listing's fulfillment type can be changed in the other direction as well. Before you do, remember that getting unsold stock back out of a fulfillment center is what the per-item removal and disposal charges cover, so run down your FBA inventory before flipping a listing back.
Six fee categories apply: per-unit fulfillment fees set by the item's dimensions, weight, and price; monthly storage billed on daily average cubic feet; an aged-inventory surcharge from 181 days in storage; returns processing fees; per-item removal and disposal charges; and the inbound placement service fee. Rates vary by product and change over time, so run each ASIN through the Revenue Calculator for numbers you can plan around.
Each unit needs an FNSKU label and packaging that meets FBA prep guidelines. Print the labels from Seller Central and apply them yourself, or pay Amazon a per-item fee to label the units for you; the conversion flow asks which you want.
Start with the Revenue Calculator on Amazon's FBA page: run your top FBM ASINs through it, and if the estimates beat what you spend fulfilling those orders yourself, work through the pre-flight list and then down the three steps. Once the homework is done, the switch itself is a short Seller Central session followed by one carefully packed shipment.